
When cybersecurity is discussed, the focus almost always falls on enterprises, governments, and large organisations.
Firewalls, SOC teams, compliance frameworks, and multi-million-pound security budgets dominate the conversation.
But one group remains consistently overlooked:
Domestic customers. Ordinary households. Families.
The Modern Home Is a Digital Network
Today’s home is no longer a single laptop behind a router. It’s a dense, always-connected environment made up of:
- Smartphones, laptops, and tablets
- Smart TVs, speakers, and game consoles
- Cameras, doorbells, and IoT devices
- Children’s devices used for school and entertainment
Despite this complexity, most homes are protected by little more than:
- An ISP-provided router
- Default or weak configurations
- A handful of device-level apps
There is rarely any network-level visibility or protection.
The Myth: “Home Users Aren’t Targets”
A long-standing assumption persists in cybersecurity:
Home users aren’t interesting to attackers.
In reality, domestic networks are often more attractive because they are:
- Easier to exploit
- Poorly monitored
- Rarely segmented
- Filled with unmanaged devices
Home networks are routinely used for:
- Credential harvesting
- Malware staging
- Botnet participation
- Lateral movement into work or cloud accounts
Often, the user never realises anything happened.
Why Apps and Routers Aren’t Enough
Most consumer security solutions focus on individual devices:
- Antivirus software
- Browser extensions
- Parental control apps
While useful, these approaches miss a critical point:
Attackers don’t target devices in isolation — they target networks.
If the network itself isn’t protected:
- New devices join unprotected by default
- Compromised devices remain invisible
- Threats move freely between systems
Enterprise environments solved this problem years ago.
Homes, for the most part, have not.
Why the Industry Avoided the Problem
Domestic cybersecurity presents challenges that don’t align well with traditional business models:
- Low margins
- High support expectations
- A need for simplicity over complexity
- Strong privacy expectations
- Resistance to subscriptions and cloud tracking
It is easier to sell complex security products to businesses than to build quiet, reliable protection for families.
As a result, a large gap has formed.
Enterprise Protection vs Home Reality
Enterprises rely on:
- Network-level controls
- Intrusion detection and prevention
- Traffic monitoring and segmentation
Homes rely on:
- NAT and default firewall rules
- Router status lights
- The assumption that “nothing looks wrong”
This difference is no longer sustainable.
A Question Worth Asking
Why do we accept that:
- Businesses deserve real cybersecurity
- Homes receive best-effort protection
Cyber threats do not stop at the office door.
Families, children, and personal data deserve the same level of consideration.
Closing Thoughts
Domestic cybersecurity doesn’t require:
- Complex dashboards
- Cloud-based tracking
- Constant user interaction
What it needs is:
- Network-level protection
- Privacy-first design
- Plug-and-play deployment
- Silent, always-on operation
The technology already exists.
The attention simply hasn’t been there.
